The ABS-CBN Ball, formerly known as the Star Magic Ball before 2018, is an annual red carpet gathering of the network's executives, key people, and personalities.
First held in 2007, the Ball is typically held at Shangri-La Hotels, with most editions being held at the Makati Shangri-La Hotel's Rizal Ballroom.
The Ball would later be held every year, typically in September, except in 2016 (it was held in October instead due to Angeline Quinto and Erik Santos being in a tour across the United States and Canada, which the event was held at a later date to allow them to attend), as well as 2020 and 2021 (due to the restrictions caused by the COVID-19 pandemic, which limited mass gatherings to prevent the spread of the virus) and 2022 (due to scheduling conflicts of the artists).
Starting with the 2023 edition (the first post-pandemic Ball), younger artists (usually under 18) typically do not attend the ball, as the Star Magical Prom was established to focus on the younger artists.
On September 30, 2023, the Ball would mark it's first post-pandemic edition. The Ball was skipped again in 2024, due to various unknown reasons.